McFarlane Toys is an action figure company owned by Todd McFarlane. When AT&T decided to close DC Direct they became the primary manufacturer of Batman collectibles, Mattel had to surrender its 7-inch Multiverse license.
Batman Wiki
McFarlane Toys is an action figure company owned by Todd McFarlane. When AT&T decided to close DC Direct they became the primary manufacturer of Batman collectibles, Mattel had to surrender its 7-inch Multiverse license.